Perfect summer deliveries, no melt-downs.
The Challenge
Caroline’s Cakes’ brand potential was being limited by its packaging.
Their team received consistent feedback from customers disappointed to see the cakes arrive in expanded polystyrene foam cooler (EPS, often known as Styrofoam®) and frustrated with the burden of disposing it. To address those concerns, meet the heightened expectations of fans around the country, and live up to their own values, the Caroline’s Cakes team looked to re-design their pack-out with better materials.
The Process
Discovery
Understanding Caroline Cake’s requirements, including fulfillment process, payload specs, shipping lanes, optimal temperature, and more.
Split Item One
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Split Item One
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Working with the TemperPack team has exceeded expectations at every opportunity. They approached our issue with care and concern for us as a customer and were active participants in troubleshooting our packaging wants and needs. Their hard work and attention to detail has helped us to transition to completely recyclable packaging without any disruption in our day-to-day operations. I value the relationship we have built and look forward to the next project that I can work on with their team.
Results
5 Stars - Thanks for the great product, and the careful packaging and shipping!
The care and attention to detail in packaging are as impressive as the cake! Thank you!
By switching from EPS to ClimaCell, Caroline’s Cakes will help keep 100,000 pounds of EPS from going into landfills each year, a win for cake fans everywhere.
